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| Cross-Center International AB is a company that was founded
1982 of Torbjörn Bergh and it all started with racing numbers. The idea
was to be a small company by the side of the normal work but in the end of
the 90’s it was to much work so I decided to start working full time.
Today the company is a family owned company with my wife Helene as a part
owner. The company has now 4 employees and 51 machines with over 6 000 articles for
motocross, enduro and supermoto in an area of 2 000 M2. |
| We are today selling directly to over 400 dealers in
Scandinavia and are exporting to over 20 countries. Our own brand name CC
PRODUCTS is a short name of Cross-Center products and is the name of parts
that we make our selves. As we mentioned before it started with numbers
and continued with tear-off’s and roll-off film. |
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The employees at Cross-Center (Laila is missing)
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| After a couple of years we started to make more products
like lenses, anti-fog liquid, pit boards and a lot of other more or less
successful projects. One funny project was to make M6 “Japanese”
bolts, we had to make such big quantities that it did cost much more than
the turnover of the company and that was a big investment. |
| When the bolts arrived in our small warehouse there was
people that told me that “with all these bolts I will never be able to sell
them before I die”. Luckily they were wrong and today we are also making a
lot of bolts and they are today an important part of our sales. |
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Manufacturing av numbers
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Construction of the hub |
In 1995 we started to think about making hubs because the hubs were much
to expensive and they had long delivery time. After a lot of
thinking we came up with the idea with an universal hub that should fit
all bikes, brands and years. This was very difficult and there is a reason
why there was so few makers of hubs in the world. About a year after we
started with this our supplier of spokes told us that they are closing
down the production of spokes.
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We took the decision to buy their spoke machine 1997 only to secure the
supply of spokes to our hub. Without any instruction books for the machine
and with a high price if you consider that the machine is made around 1930
I think that I can say that this was a “high risk” investment.
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Manufacturing of or patented universal hub
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We bought the best stainless spoke material in the world because we
wanted to have the strongest spokes to our hub. After some time we started
to get orders for OEM replacement spokes and today we have the widest
range of motocross, enduro and supermoto spokes in the world, all in stock.
Today the spokes are our number one product in sales. The spokes are an
very important part of our sales.
New hub design 2008
We have developed the universal hub one big step further and we have, by
far, the best wheel concept of all manufacturers. Thanks to our in house
manufacturing we have now a solid hub in many colours with only one
length of the spoke. It doesn't matter if it's a Honda, Kawasaki or
Yamaha, if it's a 19 inch rim they all have the same kind of spoke.
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Manufacturing of spokes |
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CC Products stainless spokes
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After we got started with the production of hubs and spokes
we thought that it would be good if we could make brake discs also. With
all the machines out there it shouldn’t be any problem?
We couldn’t
been more wrong, there is so many materials to choose from and we thought
that if we just choose a very hard material like stainless or so it would
be ok. This is of course wrong, the material have to be the “right”
hardness and have a good brake coefficient.
It’s also different
materials depending of the use, street bikes has one kind, racing bikes is
another kind, off-road is one and of course motocross is yet another
material. It took over 2 years of testing before we found the right
material.
Since the start of our production in 1998 we did not have any
complaints or any returns of our brake discs and we have today the worlds
best brake discs for motocross and enduro. Today we have the widest range
in the world of brake discs for motocross and enduro. |
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Packaging in our skinpack machine |
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Packaging of CC Products brake discs
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| Our goal has never been to have as many brands/imports as
possible, we want to be the best. We want to have the widest range as
possible and we want to have it in stock.
We also want to have the highest possible service. |
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| Another goal that we have is to manufacture as much as
possible our selves in order to have full control of the manufacturing
process. We think that outsourcing is a bad thing. |
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Another thing that we are making is AP back protection and knee
braces. Anders Persson, the owner of AP products, contacted us 2004 and he
wanted to sell his company to us. We did not hesitate, and in February
2005 we bought the company and moved all the machines to our warehouse. We
are now in full production of these products and it feels very good to
have such a good brand in our company. |
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Manufacturing of AP products
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Picture from the Motorcycle Exhibition in
Göteborg |
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Picture from the Motorcycle Exhibition in
Göteborg |
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Pictures from the Motorcycle Exhibition in
München
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Cross-Center International AB has been
exhibiting in the International motorcycle exhibitions Intermot in München
and from 2006 this exhibition have changed location to Köln in Germany.
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Sponsoring
During the years we have sponsored a lot of riders and teams but in 2009 we
have decided to make a new approach and we are now a proud sponsor of
Sweden's largest youth race Dråpslaget. It is a race that are held in 3 days
from 7-9 of August with 500-700 riders competing.
The race have now the
name CC Dråpslaget
See www.orebromk.nu
for more information |
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| Contact us |
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| Cross-Center International AB |
Post address:
Box 11
SE-566 21 Habo |
Delivery-/visiting address:
Tallvägen 4
SE-564 35 Bankeryd |
Phone: +46-36-466 64
Fax: +46-36-416 56 |
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us! |
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